Fashion and portrayal

What are you wearing right know? The Anwser to this maybe be anything, ranging to pajamas to suit, and the way you dress has many implications on psychology varying through consumption, symbolism, self-perception, social signaling, and even cognitive performance, overall portraying how you are marked within society. 

Beyond our internal mindset, fashion and clothing choices serves as our primary tool for navigating "markedness." In sociology and psychology, to be "unmarked" is to blend into the what the  majority considers norms, whereas to be "marked" is to stand out—whether intentionally or not. You can see this with the attire choices of every day Troy students, not to be insensitive, but leggings, Ugg's, and a hoody for girls or sweatpants & hoodies for guys — in a way — are set as the norm in this school, informally “basic”. This creates a psychological tension in consumption: people buy clothing to express our unique identity (in other words to be ‘marked’), yet we often feel a deep-seated anxiety about being "marked" incorrectly or judged by the "wrong" social group/cliché. Too add on to this, "The influence of clothes thus depends on wearing them and their symbolic meaning." (Adam & Galinsky, 2012) this Qoute comes from a paper that was written by Hajo Adam and Adam D. Galinsky, who were researchers at Northwestern University’s Kellogg School of Management at the time. Galinsky is a well-known social psychologist famous for his work on power, leadership, and ethics, while Adam specializes in the psychological effects of social rituals and physical objects. The qoute itself it trying to convey that we don't always just wear clothes due to our own taste — we 'wear' the identity we think (or more accurately: want others to think) those clothes represent. you aren’t just grabbing a layer for the weather, you’re subconsciously leaning into the 'student' persona, signaling to yourself and especially everyone that you surround yourself with, that you’re part of the collective, 'unmarked' crowd.

Comments

  1. I like how you skillfully bridge high-level psychological concepts like "markedness" with the relatable, everyday "basic" fashion seen on campus to illustrate how our clothing choices are often a silent negotiation.

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